SEO Mistakes pointing at Red Signals leading to ineffective SEO formulation for websites
SEO Mistakes poses a great threat to the effective Search Engine Optimization process. On page optimization and off page optimization are sin qua non for websites in order to bring them in the favorable search results especially in the top pages of search results. Justifiably, site owners used to put very hard efforts to optimize their sites to reap desired benefit out of SEO. Nevertheless, SEO mistakes frustrate all these attempts significantly.
The Experiences and the views of SEO Experts have identified the following SEO mistakes on way to successful implementation of effective Search Engine Optimization:
Title Tags and Meta Descriptions are not formulated properly
Title Tags and Meta descriptions appear to be vital parts of any content or post in a website in case of SEO. Search Engines use these areas prominently in producing search results. So Title Tags and Meta descriptions needs to be formulated appropriately by following proper SEO guidelines ( using of keywords, header tags, permalinks, etc.
Keeping Broken links
Keeping broken links is a major mistake in case of SEO and not acceptable by any way. Visitors feel dissatisfied absolutely with broken links in the contents and pages. Moreover, Search Engines take this as a serious lapse on the part of a website and downgrade the concerned website accordingly.
Keyword stuffing appears to be a very unwanted practice in SEO formulation. Appropriate keyword density should be maintained in the website contents by using available guidelines and tools.
Inappropriate keywords tend to frustrate the effective SEO practices. Relevant and suitable keywords should be identified and formulated by using available keyword research tools.
Poor quality content
Poor quality contents appear to burdens for the websites and Search Engines discredit this kind of contents very strongly. Good quality and user friendly contents can only win the race in the search results.
Duplicate contents are also heavily under rated and under estimated by the Search Engines. That means this should be avoided while putting contents in the website.
Copy made content
Copied content from any source having a Copy Right falls under plagiarism. Search Engines take this very seriously. Effective SEO optimization process must avoid this kind of activities.
Not Using image Tags/Alt Tags
This is a mistake done by many websites while optimizing for Search Engines. Search Engines prefer to putting suitable Alt Tags for all images used in the websites so that they can read it through this Alt Tags.
Lack of importance to create back links
Creating back links is the prime task of off page optimization. Google puts much emphases on creating back links. Page Rank and Alexa Rank of a particular website depend largely on the back links created for this website. Not only importance but also priority should be given to creating back links.
Ignoring Social media
Different Social Media like facebook, twitter, linkedin, Google+ ,etc., can play great roles in mobilizing visitors for a particular website. Justifiably, concerned websites should establish effective links with these popular social media sites through off page optimization process.
Lack of internal links
Insufficient or lack of internal links in websites can downgrade their quality and status significantly in the eyes of Search Engines. On page optimization should take this point carefully in order to optimize the site effectively by using relevant and suitable anchor texts accordingly.
Black hat SEO for quick results
Black hat SEO for quick results is a major mistake in case of optimization because this kind of SEO fails to follow the appropriate guidelines as prescribed by the Search Engine. This back hat SEO must be avoided in order to safeguard websites from falling into disgrace of Search Engines.
Lack of monitoring by Analytics
Lack of monitoring by Analytics appears to be a major mistake in case of SEO. Effective Search Engine Optimization is expected to produce good results relating to improved Google Page Rank and Alexa Rank overtime. Regular monitoring of websites are necessary in order to see the intended progress in terms of different performance indicators like page views, unique visitors, bounce rate and the like. This regular monitoring helps to identify the problems, strengths and weaknesses also for taking corrective actions accordingly. But lack of monitoring by appropriate tool (Google Analytics) prevents websites from doing this monitoring job.
SEO is a key factor in terms of On Page Optimization as well as Off Page Optimization. Search Engines give high priority to effective SEO process for websites. Nevertheless , various SEO mistakes are able to frustrate this objective significantly. This suggests that all SEO Planning and designing should be designed and implemented very carefully keeping in view the appropriate guidelines in order to produce desired results accordingly.